Marcus Rivera
Founder & Lead Instructor
26 years in the field. Former union steward who noticed too many talented finishers were never taught the business side.
Est. 2019
Our story started with a single perfect seam.
SearchFrame Guild was born in a small San Francisco workshop when three drywall veterans decided the industry needed real mentorship, not just tutorials on social media.
Our mission
We exist to make drywall mastery accessible to anyone who is willing to put in the work. Every member learns the same professional standards used on high-end residential and commercial jobs.
- • Hands-on practice over theory
- • Clear, step-by-step guidance
- • A supportive network that lasts beyond the course
Community promise
We teach drywall like artisans pass on craft. No shortcuts. No gatekeeping. Just real skills and real support.
Teaching principles that actually work
01
Precision first
We measure twice, cut once — literally. Students master layout, cutting angles, and taping before any advanced finishing techniques.
02
Peer feedback loops
Every project receives structured feedback from fellow members and mentors. This accelerates growth like nothing else in the industry.
03
Real job simulations
Our final modules replicate actual job site conditions: tight timelines, client changes, and material shortages. Graduates are ready from day one.
Meet the team
A small, dedicated group of artisans, instructors, and community builders.
Elena Soto
Curriculum Director
Architect-turned-drywall specialist. Designs every lesson around real blueprints and architectural details.
Jamal Washington
Community Lead
Runs weekly live critiques and organizes the Guild’s regional skill-sharing workshops.
Priya Patel
Member Success
Helps new members find the right learning path and connects graduates with quality job opportunities.